NEWS - Friday, November 2, 2012

Halo 4 and AMEX team up

Xbox and American Express have teamed up to offer automatic real-world rewards for playing Halo 4, connecting, as the company said, "interactive entertainment with offline benefits."
No, this is not a sick joke: gamers will be able to complete levels and win cash, coupons ... and maybe even a trip to the 2013 Electronic Entertainment Expo. In other words, if you’re a gamer, and you’re planning to play Halo, you just might be in line for $25, free from American Express. Or a Best Buy offer for $50 when you spend $100.
And the first 30 people to complete the game in the U.S. and UK will win a free trip to E3, the Electronic Entertainment Expo, in 2013.

"The cool part is that you’re playing the game as you normally would ... and unlocking huge value," American Express SVP Leslie Berland told me today.
It’s a promo for what AmEx calls its Card Sync technology. By connecting your American Express card to your Xbox identity, gamers can earn coupons and even "cash" rewards, in the form of credits on your card.
"Card Sync ties your credit card account to your third-party digital identity," American Express head of product Dave Wolf said. "No data is shared, but the identities are matched."
Once that’s done, American Express can trigger rewards for all kinds of behavior: shopping, checking in via FourSquare, tweeting, or sharing on Facebook. But now, for the first time, the company is adding rewards to achieving levels in Xbox games, starting with Halo 4.
"Halo 4 is probably going to be the biggest game release in history," Wolf said, adding that "this is a first ever on the Xbox platform ... being able to tie your Xbox platform behavior to real-world experiences has never been done in this way."
You will need some serious Xbox skillz to get those rewards, however.

The $50 off at Best Buy reward is the easiest to get - it’s open to anyone who completes a Spartan Ops mission on any difficulty. The free no-strings-attached $25 from American Express, however, will require completion of the "Wake Up John" level or normal or harder difficulty, and the E3 trip is for true experts who complete the entire game on Legendary Difficulty.
Perhaps the best part, other than the potential rewards, is the simplicity. Once your card is synced with your Xbox account, everything just happens, according to American Express. Any rewards that are coming your way can be viewed on your American Express dashboard on your Xbox, and are automatically added to your credit card statements.
"There are no coupons, no printout, no codes," Berland says. "It all happens seamlessly."



Site Statistics

Registered Members: 44,324
Forum Posts: 725,654
Xbox One Titles: 1,081
Xbox 360 Titles: 1,085
Xbox 360 Kinect Titles: 95
Xbox 360 Arcade Titles: 585
Original Xbox Titles: 987
Staff Reviews: 1,643
Member Reviews: 10,339
News Articles: 14,074
Screenshots: 30,717
Xbox 360 Achievements: 45,112
Xbox 360 Faceplates: 2,016
Cheat Codes: 1,706

Latest News

See News Archives

Community Forum Activity

Xbox One X LA noire
Post by oryanphine
0 Replies, 46 Views

Xbox One Assassins Creed Origins
Post by oryanphine
1 Replies, 360 Views

Xbox One S Porsche 919 Hybrid Edition
Post by oryanphine
3 Replies, 425 Views

OG Xbox on Xbox One now live!
Post by Kamshaft
2 Replies, 644 Views

Xbox One S Renault F1
Post by oryanphine
2 Replies, 470 Views

Xbox One S Wolfenstein 2 The New Colossus
Post by oryanphine
1 Replies, 647 Views

Xbox One S Prey
Post by oryanphine
0 Replies, 438 Views

Xbox One S Cuphead
Post by oryanphine
2 Replies, 740 Views

Xbox One S Shadow of War a gagner
Post by oryanphine
0 Replies, 421 Views

I Buy Very Rare XBox 360 Faceplates
Post by Smill
8 Replies, 1037 Views

Xbox Wire desormais disponible en francais
Post by oryanphine
0 Replies, 785 Views

Manette Xbox 360 Gamestop Radioactive
Post by oryanphine
1 Replies, 1094 Views

Xbox One Moratl Kombat X sur Ebay
Post by oryanphine
0 Replies, 1061 Views

Console Xbox 360 et faceplate Xbox 360 in package blue
Post by oryanphine
0 Replies, 1017 Views

Seagate Fanfest External Drive Scorpio
Post by oryanphine
2 Replies, 1370 Views

© 2000-2017 - All rights reserved. All trademarks are properties of their respective owners.
Xbox is a registered trademark of Microsoft. is not affiliated with Microsoft.

Made in Canada
Site Design by Cameron Graphics