Celebrate New York Toy Fair with Skylanders Giants
TOYS"R"US TIMES SQUARE INVITES KIDS TO BE AMONG THE FIRST IN THE WORLD TO RECEIVE A COMPLIMENTARY, HOTLY ANTICIPATED SKYLANDERS GIANTS CHARACTER, NINJINI
WHAT: Months before the Skylanders Giants character, Ninjini, hits retail shelves, kids and their families are invited to The Worlds Greatest Toy Store™ to be among the first in the world to get their hands on the must-have Skylanders Giants character, while supplies last. To celebrate the annual International Toy Fair taking place in New York City this month, Activision Publishing Inc. and Toys"R"Us are partnering to host a special event at Toys"R"Us Times Square, the companys international flagship store. The first fans to line up along Broadway for the event will have an opportunity to receive a complimentary Ninjini figure before it is officially available for purchase in North America.
Consumers can take advantage of one-day exclusive, Toys"R"Us Times Square store offers: $25 off Skylanders Giants Starter Pack; "buy 2, get 1 free" Giant Skylanders figures until store closing.
Also at the event, kids will have the unique opportunity to meet their favorite Skylanders characters, experience the years most popular game at in-store game kiosks and receive other fun Skylanders Giants giveaways.
WHEN: Tuesday, February 5
Activities and giveaways begin promptly 4pm
Toys"R"Us Times Square will be open during normal
business hours (10am - 10pm)
WHERE: 1514 Broadway at 44th Street
New York, NY
(Media must enter through the 44th Street Associate Entrance)
ACTIVITIES: Gaming kiosks, displays and stations
Fun activities, games, giveaways and mor