NEWS - Sunday, November 4, 2001


MIcrosoft Explores New Territory

Deep in the wine cellar of the Hotel de Paris in Monte Carlo one evening last month, two dozen of Europe’s top video game publishers, along with some American rivals, gathered to toast the Xbox, the newest machine that will run their games. Surrounded by Napoleonic vintages, they dined at the invitation of the game’s creator, the Microsoft Corporation, which stands little chance of succeeding in the $20 billion market without their games to propel sales.

One American, Sherry McKenna, who had migrated from the film business to Oddworld Inhabitants, a small development studio in California, typified what they had at stake. Oddworld had scrapped plans to make its next game for Sony’s PlayStation2 in favor of the Xbox, tying its future to Microsoft’s success in video games. She has doubts, though, about Microsoft’s marketing approach.

The Xbox, which goes on sale in North America on Nov. 15, backed by a $500 million marketing budget, is Microsoft’s first console and its most ambitious effort yet to conquer the living room in the same way it did the office. Packing the power of a high-end personal computer, the Xbox will challenge both PlayStation2 and Nintendo’s coming GameCube with a top-notch graphics chip and a high-speed Internet port. Microsoft is willing to lose as much as $100 on each $300 box to lay a foundation for other consumer devices and to head off the advances of Sony, which has a head start of 20 million systems worldwide, analysts say.

To read the rest of the story, Click Here
Source: http://dailynews.yahoo.com/

Comments

Site Statistics

Registered Members: 44,278
Forum Posts: 725,616
Xbox One Titles: 1,007
Xbox 360 Titles: 1,085
Xbox 360 Kinect Titles: 95
Xbox 360 Arcade Titles: 585
Original Xbox Titles: 987
Staff Reviews: 1,625
Member Reviews: 10,339
News Articles: 13,917
Screenshots: 30,561
Xbox 360 Achievements: 45,112
Xbox 360 Faceplates: 2,016
Cheat Codes: 1,706

Latest News








See News Archives

Community Forum Activity

Xbox One S Renault F1
Post by oryanphine
2 Replies, 69 Views

Xbox One S Wolfenstein 2 The New Colossus
Post by oryanphine
1 Replies, 220 Views

Xbox One S Prey
Post by oryanphine
0 Replies, 109 Views

Xbox One S Cuphead
Post by oryanphine
2 Replies, 151 Views

Xbox One S Shadow of War a gagner
Post by oryanphine
0 Replies, 131 Views

I Buy Very Rare XBox 360 Faceplates
Post by Smill
5 Replies, 346 Views

Xbox Wire desormais disponible en francais
Post by oryanphine
0 Replies, 418 Views

Manette Xbox 360 Gamestop Radioactive
Post by oryanphine
1 Replies, 774 Views

Xbox One Moratl Kombat X sur Ebay
Post by oryanphine
0 Replies, 760 Views

Console Xbox 360 et faceplate Xbox 360 in package blue
Post by oryanphine
0 Replies, 691 Views

Seagate Fanfest External Drive Scorpio
Post by oryanphine
2 Replies, 842 Views

Ultimate Game Face
Post by oryanphine
3 Replies, 873 Views

Home screen customization?
Post by DJ tx
2 Replies, 831 Views

Xbox One Manette E317 en vente sur ebay
Post by oryanphine
5 Replies, 1115 Views

Xbox 360 Summer Intern Celebration 2009
Post by oryanphine
0 Replies, 942 Views

© 2000-2017 XboxAddict.com - All rights reserved. All trademarks are properties of their respective owners.
Xbox is a registered trademark of Microsoft. XboxAddict.com is not affiliated with Microsoft.

Made in Canada
Site Design by Cameron Graphics