Xbox Midnight MadnessXBOX MIDNIGHT MADNESS
WEDNESDAY NIGHT AT MIDNIGHT, NOVEMBER 14
TOYS "R" US TIMES SQUARE
NEW YORK CITY
TOYS "R" US TIMES SQUARE THE OFFICIAL XBOX LAUNCH LOCATION IN UNITED STATES
Gamers To Line Up To Be Among the First Ever to Buy The Worlds Most Powerful Video Game System
WHAT: Xbox, Microsofts much-anticipated video game system, launches in North America at Toys "R" Us Times Square in New York City. For the first time ever, gamers will be taking home Xbox. Gamers, eagerly anticipating the arrival of Xbox since its announcement on March 10, 2000, will begin forming lines at 3 p.m. on November 14 in Times Square, where truckloads of Xbox systems, games and accessories will be available at retail and plenty of items will be given away. No one will walk away disappointed!
Xbox and New York City are marking this momentous occasion in the video game industry in a huge visual way! With bright, colorful lights, Times Squares electronic billboards will illuminate the citys skyscrapers with Xbox colors, logos and games.
WHEN: Xbox madness begins as gamers start lining up Wednesday at 3 p.m. Doors open at 12:01 a.m on Thursday, and the event continues into Thursday morning. To join in the festivities in New York visit:
WHERE: Toys "R" Us Times Square
1514 Broadway (at 44th Street)
New York, NY 10036