NEWS - Thursday, January 24, 2002


European Xbox Slogan Revealed

The European advertising campaign of Xbox has its own online portal and slogan now, which says "play more," truly the brilliant work of Europe’s Xbox’s advertising manager, Harvey Eagle. CVG has four of the advertisements being produced, and an interview with Harvey Eagle.

With only 48 more days on the countdown of the European Xbox launch, the official Play More website is already in existence and shows you a flash animation of soemthing I don’t even know how to describe. All I can be sure about this site is that it is "the online experience for Xbox." If you surf around on the site, you may actually figure out how to play the game, some wallpapers and a screensaver.

The advertisements being used are definitely odd, weird, and strange.
Source: http://eurogamer.net

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