NEWS - Thursday, January 9, 2003


Activision & Mavel Expand Their Alliance

Activision, Inc. and Marvel Enterprises jointly announced today that the companies have expanded their long-term, broad-based strategic alliance and signed a multi-year extension for their current video game licensing agreements. The expanded agreements grant Activision the exclusive rights to develop and publish video game products based on Marvel’s comic book franchises Spider-Man, X-MEN, Fantastic Four and Iron Man through 2009. The new agreement represents the largest deal to date between Marvel and Activision, with improved financial terms commensurate with the enormous popularity of the Marvel franchises. Under the terms of these agreements, Activision has secured the exclusive worldwide publishing rights to each of the four properties for all platforms and operating systems that deliver interactive entertainment software products to consumers. The terms of the new agreements also provide Activision with the option to acquire the interactive entertainment rights to develop products in conjunction with motion pictures and television series involving the X-MEN, Fantastic Four and Iron Man. Activision also publishes games based on the phenomenally successful Spider-Man motion picture and its sequels under a separate agreement with Spider-Man Merchandising LLP. "Our association with Marvel has resulted in some of the most critically acclaimed and successful superhero video games ever," states Ron Doornink, President, Activision, Inc. "This announcement further underscores the strength of our relationship with Marvel, our commitment to the superhero genre and allows us to continue developing exceptional games based on these highly successful franchises well into the future." Bill Jemas, COO of Marvel Enterprises, "This deal further reinforces the enormous value of Marvel in the video game arena, and will provide a significant revenue stream for the company over the next several years. Solidifying our relationship with Activision, one of the pre-eminent names in the gaming industry, was a major priority for Marvel. Activision’s previous Spider-Man and X-MEN video game releases have been huge sellers, helping establish Marvel super heroes as among the most coveted licenses in the video game industry. Continuing our relationship with this industry leader further maximizes the long-term value of our top tier franchises." Activision has substantially increased its commitment to the number of Marvel-themed titles it will release over the next six years. The company is currently in production with X2: Wolverine’s Revenge, an action adventure game slated for simultaneous release with Twentieth Century Fox’s highly anticipated X-MEN movie, as well as multi-platform releases based on the Fantastic Four and Iron Man properties. Additionally, Activision’s Spider-Man continues to be a top-selling game franchise, ranking as the fourth best-selling video game franchise in the U.S. for the first 11 months of calendar 2002, according to NPD TRSTS. Activision is currently in development with several new Spider-Man based games that it expects will continue to extend the popularity of the franchise in 2003 and 2004.
Source: http://www.xboxaddict.com/

Comments

Site Statistics

Registered Members: 44,714
Forum Posts: 725,814
Xbox One Titles: 1,353
Xbox 360 Titles: 1,085
Xbox 360 Kinect Titles: 95
Xbox 360 Arcade Titles: 585
Original Xbox Titles: 987
Staff Reviews: 1,733
Member Reviews: 10,339
News Articles: 14,583
Screenshots: 31,621
Xbox 360 Achievements: 45,112
Xbox 360 Faceplates: 2,016
Cheat Codes: 1,706

Latest News








See News Archives

Community Forum Activity

Xbox Playdates Canada July, 2018 playdate info.
Post by Kiesey
2 Replies, 130 Views

Manette Xbox One Xfest18
Post by oryanphine
2 Replies, 432 Views

Xbox One X Mountain Dew
Post by oryanphine
0 Replies, 308 Views

Xbox Playdates Canada June 2018 schedule
Post by Kiesey
1 Replies, 457 Views

Xbox One X Black Panther
Post by oryanphine
3 Replies, 779 Views

Xbox Playdates Canada May 2018 schedule
Post by Kiesey
4 Replies, 740 Views

Is anything happening in XBox One land?
Post by DJ tx
7 Replies, 1008 Views

Xbox One S Jojeux Anniversaire
Post by oryanphine
1 Replies, 688 Views

Xbox One X Steelbook
Post by oryanphine
1 Replies, 732 Views

Xbox Playdates Canada April 2018 Schedule
Post by Kiesey
4 Replies, 1024 Views

Xbox One X World of tanks
Post by oryanphine
2 Replies, 1149 Views

Xbox Playdates Canada - March 2018 Schedule
Post by Kiesey
7 Replies, 1407 Views

Any info on Biomutant release?
Post by DJ tx
4 Replies, 1197 Views

Xbox Playdates Canada - February Playdates Schedule
Post by Kiesey
8 Replies, 1555 Views

Xbox Prototype Communicator
Post by oryanphine
1 Replies, 1982 Views

© 2000-2018 XboxAddict.com - All rights reserved. All trademarks are properties of their respective owners.
Xbox is a registered trademark of Microsoft. XboxAddict.com is not affiliated with Microsoft.

Made in Canada
Site Design by Cameron Graphics