NEWS - Thursday, April 17, 2003


Bach to Keynote

Microsoft Corp.’s Robbie Bach, chief Xbox officer and senior vice president of its Home and Entertainment division, will deliver the keynote address at the fourth annual Interactive Entertainment Merchants Association (IEMA) Executive Summit. This year’s event is taking place at the Ritz-Carlton Laguna Niguel in Dana Point, California and is designed to enable game publishers and manufacturers with the ability to conduct one-on-one meetings with merchants. 2003 Exeutive Summit dates are July 22 – 24. IEMA president Hal Halpin said, ““Our retail members are interested in hearing where Microsoft is heading in the near term, and where they believe they should be in the long-term, and there’s no better person to address those questions and attempt to win more channel support than Robbie Bach.”
Source: http://www.xboxaddict.com/

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