NEWS - Thursday, September 25, 2003


Microsoft Appoints Yoshihiro Maruyama

TOKYO — Sept. 24, 2003 — In a move that will significantly bolster its global leadership in the games industry, Microsoft Corp. today announced that Yoshihiro Maruyama has been named the new general manager of the Xbox Division at Microsoft Japan, where he will focus on the Xbox® video game console and game titles as well as the Xbox Live™ service. Maruyama, a respected video game industry veteran, most recently served as senior vice president and chief operating officer of Squaresoft Inc., a wholly owned subsidiary of Square Co. Ltd., and board member of DWonderland Inc. (formerly known as T&E Soft Inc.). At Squaresoft, one of the largest Japanese family game software developers that publishes in the world market, Maruyama developed a strategy that increased Square’s U.S. market development efforts, helping the company become one of the most popular game developers in the United States within only two years. He also was involved in negotiating licensing and business alliances with game and media companies in the United States. As a board member of T&E Soft, Maruyama was responsible for negotiating a licensing agreement with the Walt Disney Co. to develop an online entertainment service featuring popular Disney properties for the Japanese and Asian markets. Maruyama officially begins as general manager on Wednesday, Oct. 1, and will report to Peter Moore, who joined Microsoft in January 2003 as corporate vice president for Worldwide Retail Sales and Marketing in Japan and Europe for the Home and Entertainment Division. “Yoshihiro is going to be a tremendous asset to Microsoft and our Japanese initiatives,” Moore said. “He has proven to be a stellar trans-Pacific talent over the years, and he has a great depth of understanding of Japanese and U.S. market issues as well as solid relationships with many industry leaders.” Par Singh, formerly the interim general manager for Xbox in Japan, will take a new position as director of advanced planning for Japan and Europe for the Home and Entertainment Division. Based in Redmond, Wash., Singh will drive future strategy and business planning for Xbox in these regions and will continue to report to Moore. In addition, Mike Fischer was named director of marketing for Xbox in Japan last month. In this role, Fischer leads all marketing activities surrounding the Xbox platform and will be reporting to Maruyama. Fischer was most recently vice president of marketing for Sega of America and is fluent in Japanese. Maruyama began his career at Mitsubishi Corp. and later joined McKinsey & Company as a strategy consultant with a strong focus on financial institutions. From there, he went on to become director of the Heisei Research Institute, founded by Kenichi Ohmae; there, he was actively involved in fund-raising and organizing resources to enhance the research and policy-making capability of the institute. Maruyama joined Square in 1995. Maruyama holds a bachelor’s degree in economics from Waseda University and an MBA from the Amos Tuck School of Business Administration, Dartmouth College.
Source: http://www.xbox.com/

Comments

Site Statistics

Registered Members: 44,891
Forum Posts: 725,841
Xbox One Titles: 1,528
Xbox 360 Titles: 1,086
Xbox 360 Kinect Titles: 95
Xbox 360 Arcade Titles: 585
Original Xbox Titles: 987
Staff Reviews: 1,779
Member Reviews: 10,339
News Articles: 14,834
Screenshots: 31,965
Xbox 360 Achievements: 45,112
Xbox 360 Faceplates: 2,016
Cheat Codes: 1,706

Latest News








See News Archives

Community Forum Activity

Xbox Playdates Canada October, 2018 Play date info thread.
Post by Kiesey
2 Replies, 155 Views

2 Giveaways! Bridge Constructor Portal AND Tempest 4000!
Post by Variation-XBA
0 Replies, 230 Views

Xbox Playdates Canada September, 2018 Playdates info thread.
Post by Kiesey
3 Replies, 714 Views

No topics about Xbox 360? Want to play FC3 or BFH?
Post by AddMeForCoOp
2 Replies, 653 Views

Xbox Playdates Canada August, 2018 Playdate info thread.
Post by Kiesey
5 Replies, 857 Views

Xbox Game Pass
Post by oryanphine
3 Replies, 1026 Views

Xbox Playdates Canada July, 2018 playdate info.
Post by Kiesey
3 Replies, 974 Views

Manette Xbox One Xfest18
Post by oryanphine
2 Replies, 1140 Views

Xbox One X Mountain Dew
Post by oryanphine
0 Replies, 932 Views

Xbox Playdates Canada June 2018 schedule
Post by Kiesey
1 Replies, 1166 Views

Xbox One X Black Panther
Post by oryanphine
3 Replies, 1586 Views

Xbox Playdates Canada May 2018 schedule
Post by Kiesey
4 Replies, 1293 Views

Is anything happening in XBox One land?
Post by DJ tx
8 Replies, 2150 Views

Xbox One S Jojeux Anniversaire
Post by oryanphine
1 Replies, 1133 Views

Xbox One X Steelbook
Post by oryanphine
1 Replies, 1193 Views

© 2000-2018 XboxAddict.com - All rights reserved. All trademarks are properties of their respective owners.
Xbox is a registered trademark of Microsoft. XboxAddict.com is not affiliated with Microsoft.

Made in Canada
Site Design by Cameron Graphics