E3 Online Registration Has BegunONLINE REGISTRATION OPENS FOR ELECTRONIC ENTERTAINMENT EXPO (E3EXPO) 2004 WHAT: General and media registration for the tenth annual E3Expo, the worlds leading trade event for the interactive entertainment industry, is available at www.e3expo.com. E3Expo 2004, "Where Business Gets Fun," returns to Los Angeles as the launching pad for the hottest never-before-seen computer and video game software, products and technologies. WHEN: Online General Attendee Registration: Now until April 9, 2004 Online Media Registration: Now until April 9, 2004 Conference Dates: May 11 - 13, 2004 (Tuesday - Thursday) Exhibit Dates: May 12 - 14, 2004 (Wednesday - Friday) WHO ATTENDS: -- Leading interactive entertainment professionals from around the world including developers, software publishers, retailers, distributors, industry executives, hardware and accessories manufacturers -- Members of the international financial community including investment bankers, analysts and venture capitalists -- Worldwide electronic, print and broadcast media Please Note: E3Expo 2004 is a trade event, and is not open to the general public. No one under 18 will be admitted, including infants. This policy is strictly enforced. WHERE: Los Angeles Convention Center HOW TO REGISTER: Industry professionals: Visit www.e3expo.com or call 1-877-216-6263. Media: Working journalists may visit the online media center at www.e3expo.com to submit a registration request. Required credentials, as outlined on the Web site, must be emailed, faxed or mailed to complete the registration process. Qualified media who attended E3Expo 2003 are NOT automatically guaranteed a media badge for E3Expo 2004 and are required to submit new credentials each year. WHO OWNS E3EXPO: E3Expo is owned by the Entertainment Software Association (ESA), the U.S. association dedicated to serving the business and public affairs needs of the companies publishing interactive games for video game consoles, handheld devices, personal computers, and the Internet. ESA members collectively account for more than 90 percent of the $6.9 billion in entertainment software sales in the U.S. in 2002, and billions more in export sales of American-made entertainment software. The ESA offers services to interactive entertainment software publishers including a global anti-piracy program, owning the Electronic Entertainment Expo trade show, business and consumer research, government relations and First Amendment and intellectual property protection efforts.