NEWS - Thursday, March 22, 2001
Nintendo copying Sony
Looks like Nintendo is following in Sonys footsteps by encouraging retailers to drop Xbox promotions. IGNcube came into a confidential document sent from and intended by Nintendo to bully retailers from taken part of Microsofts pre-sell promotions of Xbox. The letter,which was dated February 5 of this year, had Peter Main, Nintendo of Americas executive vice president of sales and marketing, explaining that the industry has had some rocky times and that pre-hype for a system that still had away to go wont help at all. The solution, according to Main, is to concentrate on products that can be bought now.
IGNcube has posted the memo to George Harrison, Nintendos vice president of marketing, who had a few words to say about the situation.