NEWS - Monday, February 26, 2007


Microsoft To Take Wii Approach With 360

Xbox Microsoft boss Peter Moore has hinted at a change in strategy for Xbox 360 going into 2007, to compete with the mainstream appeal of Nintendo's fun-focused Wii. "From a first-party point of view, it's not just about E-rated games, it's going to be about the experience that, quite frankly, Nintendo has done a tremendous job in capturing, in bringing back fun - if you will - to the gaming platforms", said Moore in an interview with Game Informer. "But we've got a few tricks up our sleeve as well to be able to do that. It's not something that we're going to be shy about, and it's not something that we're not painfully aware of that needs to be changed by this holiday. That has been the strategy all along, and we'll be making some more announcements in the coming month or two." Could Microsoft, the only company in the console war without a motion-sensing controller, be cooking up some sort of motion-controlled trickery? It certainly could be, as Moore goes on to hint: "It's actually not games. It's more experiential than that. And again, since the day I saw Iwata-san pull the Nunchuk controller out from under his podium a few years ago at TGS, I've always realized that was the right thing for Nintendo ... to be successful in this next generation. "And it was always going to be a challenge for us. So, we have plans. This does not come as a surprise. Our strategy has been laid out for us years in advance, and you're going to see some of that this next holiday and beyond." So if it is a motion controller, Microsoft isn't ripping off Nintendo because the strategy was in place "years in advance"? But it could also mean that we'll be seeing more Viva Pinata-style family games from Microsoft Games Studios. Moore also discussed the growing importance of downloadable games. "Digital distribution is coming. All three consoles have some form of it as you know. Xbox Live Arcade is, I think, the premiere way we're looking at digital distribution, which is, if you will, more snack-sized games rather than full downloads of multi-gigabyte gaming experiences."
Source: http://www.computerandvideogames.com/

Comments

Site Statistics

Registered Members: 44,599
Forum Posts: 725,800
Xbox One Titles: 1,252
Xbox 360 Titles: 1,085
Xbox 360 Kinect Titles: 95
Xbox 360 Arcade Titles: 585
Original Xbox Titles: 987
Staff Reviews: 1,705
Member Reviews: 10,339
News Articles: 14,434
Screenshots: 31,248
Xbox 360 Achievements: 45,112
Xbox 360 Faceplates: 2,016
Cheat Codes: 1,706

Latest News








See News Archives

Community Forum Activity

Xbox One X Black Panther
Post by oryanphine
1 Replies, 150 Views

Xbox Playdates Canada May 2018 schedule
Post by Kiesey
3 Replies, 253 Views

Is anything happening in XBox One land?
Post by DJ tx
7 Replies, 500 Views

Xbox One S Jojeux Anniversaire
Post by oryanphine
1 Replies, 320 Views

Xbox One X Steelbook
Post by oryanphine
1 Replies, 363 Views

Xbox Playdates Canada April 2018 Schedule
Post by Kiesey
4 Replies, 636 Views

Xbox One X World of tanks
Post by oryanphine
2 Replies, 810 Views

Xbox Playdates Canada - March 2018 Schedule
Post by Kiesey
7 Replies, 1004 Views

Any info on Biomutant release?
Post by DJ tx
4 Replies, 907 Views

Xbox Playdates Canada - February Playdates Schedule
Post by Kiesey
8 Replies, 1185 Views

Xbox Prototype Communicator
Post by oryanphine
1 Replies, 1448 Views

Xbox One S Dragon Ball Fighterz
Post by oryanphine
0 Replies, 962 Views

Xbox One S Theme Hockey
Post by oryanphine
0 Replies, 836 Views

New Fable is coming!
Post by Shadow20002
2 Replies, 1131 Views

RPG Recommendation?
Post by DJ tx
8 Replies, 1208 Views

© 2000-2018 XboxAddict.com - All rights reserved. All trademarks are properties of their respective owners.
Xbox is a registered trademark of Microsoft. XboxAddict.com is not affiliated with Microsoft.

Made in Canada
Site Design by Cameron Graphics