NEWS - Friday, May 9, 2008


Battlefield: Bad Company Demo Coming in June

DICE, a studio of Electronic Arts Inc. (NASDAQ: ERTS) today announced that a demo for its highly anticipated summer release, Battlefield: Bad Company will be available on Xbox Live Marketplace* and PlayStation Store* on June 5. Players will land on the battlefield as part of the ’B’ or Bad Company, a wayward band of soldiers more interested in the pursuit of gold and personal financial gain than following the rules. Gamers will get a sneak peek at how tactical destruction changes the way shooters are played, both offline and online in the single player and multiplayer demo.

Players can also gain early access to the demo by pre-ordering the game through participating retailers in North America and Europe. More details on this special pre-order campaign can be found at http://www.battlefield.com/badcompany.

Players who missed their opportunity to participate in the closed beta get a second chance to experience the intense multiplayer Gold Rush mode on the Oasis map while the single player portion starts gamers at the beginning of their ’B’ company career. The single player portion of the demo sets the stage for players as they’re introduced to the humorous and sometimes irreverent set of characters that make up the ’B’ company. As gamers embark on their quest for gold, they’ll experience the same classic Battlefield gameplay including access to numerous vehicles, weapons and open maps as well as the new tactical destruction that only Battlefield: Bad Company can deliver.

In stores on June 25 in North America and June 27 in Europe, Battlefield: Bad Company is developed by Sweden-based developer DICE (Digital Illusions Creative Entertainment, www.dice.se). The game will be available for the Xbox 360 video game and entertainment system from Microsoft and the PlayStation 3 computer entertainment system and is rated "T" by the ESRB and "16+" by PEGI. For more information about the game, please visit http://www.battlefield.com.

* INTERNET CONNECTION REQUIRED

About Electronic Arts

Electronic Arts Inc. (EA), headquartered in Redwood City, California, is the world’s leading interactive entertainment software company. Founded in 1982, the company develops, publishes, and distributes interactive software worldwide for video game systems, personal computers, cellular handsets and the Internet. Electronic Arts markets its products under four brand names: EA SPORTS, EA, EA SPORTS BIG and POGO. In fiscal 2007, EA posted revenue of $3.09 billion and had 24 titles that sold more than one million copies. EA’s homepage and online game site is www.ea.com.
Source: http://www.ign.com

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