NEWS - Wednesday, May 14, 2008

Xbox 360 Sales Hit 10 mln in US

Released in November 2005, Xbox 360 has sold over 19 million units worldwide to date, according to Microsoft.

"History has shown us that the first company to reach 10 million in console sales wins the generation battle. We are uniquely positioned to set a new benchmark for the industry," said SVP of Microsoft’s Interactive Entertainment Business Don Mattrick.

Microsoft is prepared to claim victory in the console battle. However, the year-younger PlayStation 3 and Wii are both giving Xbox 360 stiff competition.

Sony just announced Wednesday that PlayStation 3 sold 9.24 million units worldwide during the fiscal year ended in March.

Meanwhile, Nintendo said earlier this year that Wii has sold 8.8 million units in the U.S., with 24.45 million units sold worldwide. There are no signs of slowing, either.

Microsoft also said that Xbox Live now has over 12 million members.

“Reaching an installed base of 10 million consoles in the U.S. is a significant achievement and an essential milestone on the road to market leadership,” said Billy Pidgeon, research manager at IDC in a Microsoft statement.

“Perhaps more important is the Xbox 360 worldwide online base — 12 million Xbox LIVE gamers is the largest community in the connected console games sector, which represents the greatest growth opportunity in the console market and where Microsoft has been the leader for two generations.”


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