NEWS - Thursday, August 28, 2008


Guitar Hero to Feature Branded Equipment

The game will now feature in-game sponsorships and equipment from AMPEG, Audio-Technica, Marshall, Sabian, Vox and Zildjian, among others. In addition to this, the game will include digital re-creations of famous stages, such as Amoeba Music and Live Nation’s House of Blues Sunset Strip.

"Gamers have come to expect a certain level of realism in video games and by collaborating with key brands in the industry we’re able to deliver with Guitar Hero World Tour," said Dave Anderson, head of business development for Activision Blizzard.

"With the most advanced wireless instrument controllers, the in-game likeness of multiple multi-platinum recording artists and authentic on-stage gear, the game offers the ultimate rock and roll experience."


Source: http://www.gamesindustry.biz/

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