NEWS - Tuesday, September 30, 2003

New Online Video Game Rental Site

New online video game rental company, Gamerang, officially announced today its entrance into the interactive entertainment market.Led by software and games industry veterans, Gamerang is looking to provide consumers with a superior solution for their video game rental needs. Located at, the company offers thousands of video games for rental, from the top new releases found on all the next generation game console platforms, to vintage classics. “As a parent of four girls and a gamer myself, I was constantly frustrated with our video game rental options,” said Greg Gentling, co-founder of Gamerang. “Our family could never find the games we wanted to rent at retail outlets, online rental options were nearly non-existent, and buying all the games my family desired just wasn’t cost effective. Because we understood this need and because we love games, we started Gamerang.” Gamerang offers tremendous value to consumers by providing the games they want delivered quickly, with multi-tiered pricing that is ideal for individuals and families alike. A single monthly membership is $14.95 and lets members rent as many games as they want each month, provided members check out the games one at a time. A double monthly membership is $19.95 and lets members check out two games at once. For gamers or families of gamers who want to enjoy more than two games at once, each additional membership is $7.95 per month. There are no other online video game rental services that allow members to rent more than two video games at a time. There are no late fees and Gamerang also offers a free 10-day trial of the service. “In order for Gamerang to be successful in this competitive marketplace, we have to provide superior customer service,” adds Gentling. “We have built a system that saves time and maximizes convenience so kids, teens, and adults don’t have to spend time searching all over for the games they want to play when they could be playing them. Our quick delivery of games separates us from the rest of the market. We also know that in order to grow, we need to continue developing a base of highly satisfied customers who encourage their friends to become Gamerang members.” To that end, Gamerang offers a $5 bounty for each new Gamerang member that an existing member signs up (provided the new member remains a member for a minimum of three months time). Rental requests are processed within 24 hours and consumers can expect to receive their games within one to three days, in a prepaid mailer. Gamerang also offers free shipping and free return postage on rented games via an enclosed, postage pre-paid envelope. Members are encouraged to create a video game rental “Choice List” found in their online Gamerang account. As soon as they return a game, the next game on their Choice List is sent out. Members can even pre-order a yet-to-be-released game and expect to receive it one to three days from the published street date. Gamerang also offers parents a special parental control feature, which allows parents to view and modify their children’s Choice Lists to restrict them from renting teen or mature-rated titles.

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