NEWS - Monday, May 22, 2006
Ubisoft Team Up To Create “LOST” Video Game
Today Ubisoft, one of the world’s largest video game publishers, announced a long-term worldwide licensing agreement with Touchstone Television to develop and publish a video game based on the Emmy Award-winning television series ‘Lost.’ Developed by Ubisoft’s award-winning Montréal studio and scheduled to hit retail shelves worldwide in 2007, the game will be offered for home and portable consoles as well as PCs. “We are delighted to work with Bryan Burk, one of the biggest producers in Hollywood and with Touchstone Television,” said Yves Guillemot, CEO of Ubisoft. “That they have chosen us for the adaptation of the cult series ‘Lost’ is the best homage that a producer can make to the creativity of Ubisoft.” “This deal is another example of how truly powerful the ‘Lost’ brand is,” said Bruce Gersh, senior vice president, business development, ABC Entertainment and Touchstone Television. “We are excited to work together with Ubisoft to create a gaming experience that will allow fans to further immerse themselves into the mysteries and intrigues of the series.” “The creative appeal of ‘Lost’ transcends borders with its character driven stories and addictive mysterious mythology,” said Julia Franz, executive vice president, Touchstone Television. “It’s not enough for fans worldwide to just watch ’Lost,’ the game is a wonderful opportunity to organically extend this creative phenomenon into an interactive consumer experience.” "Many of us on ‘Lost’ have been hardcore gamers for years and the chance to work with Ubisoft, a company behind some of our favorite titles, has excited us to no end," said ‘Lost’ executive producer Bryan Burk. "With the ability to tell new interactive stories within the ‘Lost’ universe, we’re giddy to be developing a game that, once completed, will be as engaging and fun to play as it is to create."Source: http://www.ubisoft.com
