NEWS - Monday, February 26, 2007


Microsoft To Take Wii Approach With 360

Xbox Microsoft boss Peter Moore has hinted at a change in strategy for Xbox 360 going into 2007, to compete with the mainstream appeal of Nintendo's fun-focused Wii. "From a first-party point of view, it's not just about E-rated games, it's going to be about the experience that, quite frankly, Nintendo has done a tremendous job in capturing, in bringing back fun - if you will - to the gaming platforms", said Moore in an interview with Game Informer. "But we've got a few tricks up our sleeve as well to be able to do that. It's not something that we're going to be shy about, and it's not something that we're not painfully aware of that needs to be changed by this holiday. That has been the strategy all along, and we'll be making some more announcements in the coming month or two." Could Microsoft, the only company in the console war without a motion-sensing controller, be cooking up some sort of motion-controlled trickery? It certainly could be, as Moore goes on to hint: "It's actually not games. It's more experiential than that. And again, since the day I saw Iwata-san pull the Nunchuk controller out from under his podium a few years ago at TGS, I've always realized that was the right thing for Nintendo ... to be successful in this next generation. "And it was always going to be a challenge for us. So, we have plans. This does not come as a surprise. Our strategy has been laid out for us years in advance, and you're going to see some of that this next holiday and beyond." So if it is a motion controller, Microsoft isn't ripping off Nintendo because the strategy was in place "years in advance"? But it could also mean that we'll be seeing more Viva Pinata-style family games from Microsoft Games Studios. Moore also discussed the growing importance of downloadable games. "Digital distribution is coming. All three consoles have some form of it as you know. Xbox Live Arcade is, I think, the premiere way we're looking at digital distribution, which is, if you will, more snack-sized games rather than full downloads of multi-gigabyte gaming experiences."
Source: http://www.computerandvideogames.com/

Site Statistics

Registered Members: 50,924
Forum Posts: 725,924
Xbox One Titles: 3,212
Xbox 360 Titles: 1,086
Xbox 360 Kinect Titles: 95
Xbox 360 Arcade Titles: 586
Original Xbox Titles: 987
Staff Reviews: 2,105
Member Reviews: 10,339
News Articles: 15,810
Screenshots: 34,603
Xbox 360 Achievements: 45,112
Xbox 360 Faceplates: 2,016
Cheat Codes: 1,706

Latest News








See News Archives

Community Forum Activity

2021: XBA is still here
Post by shrew king
1 Replies, 4955 Views

Watch Dogs: Legion
Post by Nato King
0 Replies, 20958 Views

Xbox Series X or S
Post by Nato King
5 Replies, 25043 Views

Spellbreak Grand Magus Pack (3) and Starter Pack (7) Giveaway!
Post by Variation-XBA
0 Replies, 19696 Views

I pay $ 1000! I search the Element 54 Canadian launch Team signaturen Faceplate
Post by Smill
0 Replies, 17711 Views

Xbox one no signal
Post by debrartin
0 Replies, 43859 Views

do you remember?
Post by SnoochyBoochy
3 Replies, 45756 Views

i haz xbox
Post by SnoochyBoochy
0 Replies, 40676 Views

Claiming the first thread of 2020
Post by Kraft
7 Replies, 68420 Views

Important! I pay $ 1000! I search the Sweden launch and the Element 54 Faceplate
Post by Smill
3 Replies, 27684 Views

Squad Up
Post by samslophead
0 Replies, 67349 Views

TERA Skinned Xbox One X Giveaway!
Post by Variation-XBA
0 Replies, 55922 Views

Starfield Release expectations?
Post by DJ tx
4 Replies, 106878 Views

Issue with Xbox live on Xbox home
Post by rcmpayne
0 Replies, 76883 Views

Happy Birthday, Me.
Post by SnoochyBoochy
4 Replies, 93108 Views

© 2000-2021 XboxAddict.com - All rights reserved. All trademarks are properties of their respective owners.
Xbox is a registered trademark of Microsoft. XboxAddict.com is not affiliated with Microsoft.

Made in Canada
Site Design by Cameron Graphics