NEWS - Friday, May 10, 2002


Xbox Founders Got Game Company

Two of the key figures behind Microsoft’s Xbox game console have launched an independent production company to find and fund undiscovered talent in the game industry. The newly formed Capital Entertainment Group hopes to identify promising but untested development teams with good ideas -- but no cash; and provide both funding and the technological expertise to guide the game through its development phase. Once the game nears completion, the company will seek publishers to market the games. Xbox founders Kevin Bachus and Seamus Blackley said they started Capital Entertainment for the same reason they lobbied Microsoft to create the Xbox: to spark a renaissance in game development. Bachus, a 20-year game industry veteran, said he used to think the reason games fell into predictable formulas was because the hard-to-develop hardware created obstacles to game innovation. That was the notion behind the Xbox: a console built upon Microsoft’s established, easy-to-use directX software development tools. But he changed his mind after Xbox was released. "We got the Xbox up and running, but we weren’t seeing the kind of innovation we thought we’d be seeing," said Bachus. "Not surprisingly in hindsight, what I found is it had more to do with the way the games are funded and produced." As the $9.4 billion game industry matured into an entertainment business that rivals Hollywood’s box-office, it has left behind its garage-shop roots. That makes it hard for new talent to get noticed by the handful of big publishers who dominate the industry. And it becomes equally risky for established, publicly traded companies, which invest an average of $12 million to $15 million on popular titles, to fund untested development teams. "As publishers, it’s time-consuming and difficult for us to find garage shops and bring them along," said John Sutyak, chief creative officer for Infogrames. "What publishers are looking for are seasoned groups with experience under their belts." Bachus and Blackley are convinced that the greatest successes in gaming -- like "Tomb Raider" or "The Sims" -- are risky ideas that fall outside predictable formulas. Drawing from the game industry contacts they made over the two-year development of Xbox, they feel they can both identify promising rookies -- and match them with the seasoned specialists they need to successfully complete a project. P.J. McNealy, a senior research analyst for research firm GartnerG2 in San Jose, called Capital Entertainment an interesting business proposition that should appeal to game publishers, because it would absorb the brunt of the financial risk. And it provides a new source of seed capital for the development community. "It will also be interesting to see how many novel and creative games they get," said McNealy. "In the short term, they’re going to need some cash-cow games that are likely to be sequels."
Source: http://www.bayarea.com/

Site Statistics

Registered Members: 81,961
Forum Posts: 725,970
Xbox One Titles: 6,502
Xbox 360 Titles: 1,086
Xbox 360 Kinect Titles: 95
Xbox 360 Arcade Titles: 586
Original Xbox Titles: 987
Staff Reviews: 2,630
Member Reviews: 10,339
News Articles: 16,560
Screenshots: 39,713
Xbox 360 Achievements: 45,112
Xbox 360 Faceplates: 2,016
Cheat Codes: 1,706

Latest News




Bulwark: Evolution Out Now on Consoles

Bulwark: Evolution Out Now on ConsolesThis major free update, which has already been successfully launched on Steam, brings a new layer of depth, strategy, and innovative gameplay mechanics to the immersive world of Bulwark: Falconeer Chronicles.


Thrustmaster Unveils T.Flight Hotas One

Thrustmaster Unveils T.Flight Hotas OneThrustmaster’s best-seller is back with a new look featuring the official license of Microsoft Flight Simulator. This complete, precise and easy-to-use hands- on throttle and stick (HOTAS) is the ideal companion for Microsoft Flight Sim 2024




See News Archives

Community Forum Activity

KeyWe Giveaway!
Post by Variation-XBA
0 Replies, 38662 Views

2021: XBA is still here
Post by shrew king
41 Replies, 312880 Views

Watch Dogs: Legion
Post by Nato King
0 Replies, 140650 Views

Xbox Series X or S
Post by Nato King
5 Replies, 166023 Views

Spellbreak Grand Magus Pack (3) and Starter Pack (7) Giveaway!
Post by Variation-XBA
0 Replies, 141088 Views

I pay $ 1000! I search the Element 54 Canadian launch Team signaturen Faceplate
Post by Smill
0 Replies, 170634 Views

Xbox one no signal
Post by debrartin
0 Replies, 156570 Views

do you remember?
Post by SnoochyBoochy
3 Replies, 242436 Views

i haz xbox
Post by SnoochyBoochy
0 Replies, 206048 Views

Claiming the first thread of 2020
Post by Kraft
7 Replies, 286922 Views

Important! I pay $ 1000! I search the Sweden launch and the Element 54 Faceplate
Post by Smill
3 Replies, 160205 Views

Squad Up
Post by samslophead
0 Replies, 298627 Views

TERA Skinned Xbox One X Giveaway!
Post by Variation-XBA
0 Replies, 189885 Views

Starfield Release expectations?
Post by DJ tx
4 Replies, 330763 Views

Issue with Xbox live on Xbox home
Post by rcmpayne
0 Replies, 177207 Views

© 2000-2025 XboxAddict.com - All rights reserved. All trademarks are properties of their respective owners.
Xbox is a registered trademark of Microsoft. XboxAddict.com is not affiliated with Microsoft.

Made in Canada
Site Design by Cameron Graphics