NEWS - Monday, January 12, 2004
Chrysler and Xbox Team Up
Chrysler has given attendees of the 2004 North American International Auto Show (NAIAS) a chance to drive their concept cars - in games. "Jeep Trail Rated 4x4: The Unlimited Challenge," "Project Gotham Racing 2: Dodge Magnum Edition" and "Project Gotham Racing 2: Chrysler 300 Edition" were created for the Detroit auto show and features the 2004 1/2 Jeep Wrangler Unlimited, 2005 Dodge Magnum and the 2005 Chrysler 300C. The games were developed in a partnership with Microsoft and Terminal Reality. "Visitors to the auto show will be able to see the vehicles on display and then have an opportunity to take them for a thrilling ride in a race against other game players," said Julie Roehm, Director-Marketing Communications, Chrysler/Jeep/Dodge. "Consumers will be able to virtually test-out each of the vehicles before they hit the dealer’s showrooms."Source: http://www.gamepro.com/
