NEWS - Friday, October 28, 2005


Microsoft On 360 Launch Expectations

MICROSOFT DOWNPLAY 360 LAUNCH EXPECTATIONS Profits up but MS pushes more cautious 360 launch expectations, Thompson confirms "we’re going to be tight on day one" Microsoft has published its latest round of financials and predictably the Redmond giant is making as much cash as ever. However, slipping in between the financial news cracks, it’s also attempted to downplay expectations on the launch of Xbox 360. Microsoft reported quarterly profit risers of 24 percent based on strong sales of its Windows OS in contrast to yesterday’s Sony financials, but also said that the launch of the 360 wouldn’t be the all out sales blitz that many analysts had predicted. Speaking to Reuters, Microsoft’s Chief Financial Officer Chris Liddell said Microsoft were aiming for more of a "gradual ramp" of Xbox 360 sales, so that the company wouldn’t run out of stock during the all-important launch window. Microsoft has previously acknowledged fears of stock shortages this festive season, as it attempts to launch simultaneously in all three major territories. "The analysts were expecting more of a launch spike than we were," Liddell told Reuters, "For Xbox 360 we’ve taken a deliberate approach." Speaking to respected UK trade mag MCV, Microsoft’s UK regional director Neil Thompson added further light on the subject: "We did say we’re going to be tight on day one, but people should think about this over a longer period than the first weekend," said Thompson. "Despite what some people are saying, we absolutely are going to replenish before Christmas. I could make the whole world or the UK wait four months or I could satisfy some of the demand on day one. That’s what we chose to do. You’re damned if you do, you’re damned if you don’t."
Source: http://ww.computerandvideogames.com

Site Statistics

Registered Members: 53,999
Forum Posts: 725,938
Xbox One Titles: 3,970
Xbox 360 Titles: 1,086
Xbox 360 Kinect Titles: 95
Xbox 360 Arcade Titles: 586
Original Xbox Titles: 987
Staff Reviews: 2,239
Member Reviews: 10,339
News Articles: 16,228
Screenshots: 35,871
Xbox 360 Achievements: 45,112
Xbox 360 Faceplates: 2,016
Cheat Codes: 1,706

Latest News







Rugby 22 Gets New Gameplay Trailer

Rugby 22 Gets New Gameplay TrailerThe presence of the Top 14, the Pro D2 and the United Rugby Championship is also confirmed. Fans will find all the clubs of these leagues, with their players and their official jerseys.


See News Archives

Community Forum Activity

2021: XBA is still here
Post by shrew king
12 Replies, 22919 Views

Watch Dogs: Legion
Post by Nato King
0 Replies, 44760 Views

Xbox Series X or S
Post by Nato King
5 Replies, 57781 Views

Spellbreak Grand Magus Pack (3) and Starter Pack (7) Giveaway!
Post by Variation-XBA
0 Replies, 53623 Views

I pay $ 1000! I search the Element 54 Canadian launch Team signaturen Faceplate
Post by Smill
0 Replies, 56117 Views

Xbox one no signal
Post by debrartin
0 Replies, 67687 Views

do you remember?
Post by SnoochyBoochy
3 Replies, 70507 Views

i haz xbox
Post by SnoochyBoochy
0 Replies, 57499 Views

Claiming the first thread of 2020
Post by Kraft
7 Replies, 97852 Views

Important! I pay $ 1000! I search the Sweden launch and the Element 54 Faceplate
Post by Smill
3 Replies, 57860 Views

Squad Up
Post by samslophead
0 Replies, 117431 Views

TERA Skinned Xbox One X Giveaway!
Post by Variation-XBA
0 Replies, 85764 Views

Starfield Release expectations?
Post by DJ tx
4 Replies, 155651 Views

Issue with Xbox live on Xbox home
Post by rcmpayne
0 Replies, 98333 Views

Happy Birthday, Me.
Post by SnoochyBoochy
4 Replies, 124405 Views

© 2000-2022 XboxAddict.com - All rights reserved. All trademarks are properties of their respective owners.
Xbox is a registered trademark of Microsoft. XboxAddict.com is not affiliated with Microsoft.

Made in Canada
Site Design by Cameron Graphics